We help get your products into the minds of consumers.
We increase your brand noise and create lasting impressions. This leads to your ultimate goal: To sell more products.
We understand shopper psychology, how to tease the consumer with messages at multiple points through out their daily life. Being at the different touch points they interact with, be it through Instagram, newsprint or TV at breakfast time, or a bus stop on the way home from work. By the time the consumer has reached the retailer, they already have the seed of your product sown in their mind and are already thinking about your product before they even know it.
We’ve been working with this framework on some of the highest selling FMCG products for over the past 10 years.
The Covid-19 pandemic has had a great impact on the traditional ways we would get into consumers’ minds. We understand this. Shopper habits in-store have reverted to what they were 10 years ago. Some types of product are not so important right now. Some products have been dropped by retailers altogether. And in other cases, brand message and tone have had to be refined, making it more sensitive and appropriate, which adds to the already massive challenge of selling more.
Can we help you?
Hopefully we can.
Please schedule a call so we can find out more about your current situation and what you are trying to achieve. We can also talk you through how we have helped clients with past projects reach their goals. I’m sure we can still offer ideas and some value for you even if we don’t move forward together.
Look forward to hearing from you.